Amazon FBA Opportunity Canvas

PRO

A strategic framework to validate and plan your private label product ideas, inspired by the Lean Canvas.

Your Business Model on a Page

Fill out each section to map out your entire business strategy. The more detail you provide, the better the AI analysis will be.

MARKET PROBLEM & GAPS

What are the top 1-3 recurring problems found in your main competitors' reviews?

MY PRODUCT'S SOLUTION

How does your product specifically solve the problems you identified?

UNIQUE VALUE PROPOSITION (UVP)

What is the single, clear, compelling message explaining why a customer should buy your product over any other?

SUSTAINABLE EDGE

What will be difficult for competitors to copy?

CUSTOMER SEGMENTS

Who is your ideal customer 'avatar'? Who are your 'early adopters'?

TOP COMPETITORS & THEIR OFFERS

List your top 3 competitors. What is their price, average review count, and perceived listing quality?

KEY AMAZON METRICS TO TRACK

What key numbers will define your success?

BRAND CONCEPT

Describe your brand with a simple analogy (e.g., "The 'Patagonia' of yoga gear").

SALES & MARKETING CHANNELS

How will customers find you?

FBA COST STRUCTURE

List your main fixed and variable costs.

REVENUE & PROFIT STREAMS

What is your primary source of revenue and how is profit calculated?

Saved Canvases

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AI Strategic Analysis

Your AI-powered report will appear here once you've filled out the canvas and clicked the analysis button.

Your analysis awaits.

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